People are simply more likely to check their feeds for snackable content when they’re on a snack break. Lunchtime is a peak time for user engagement on Instagram-and it’s not just because people are uploading pictures of their sandwiches. Users scroll through images, videos, Reels, and Stories on the platform for bits of bite-sized content they can engage with during the moments they’re not hard at work. Your best bet on Instagram is to plan around peoples’ workdays.

What is the best time to post on Instagram?īest time to post on Instagram: 6 PM - 9 PM, 12 PM - 3 PM, and 3 PM - 6 PM. User engagement is at an overall high on Fridays, particularly for brands. According to Hubspot‘s research, the best days to post on Facebook are Friday and Saturday. The week is almost over, and everyone's feeling pretty good. The best days to post: Thursday to Sunday

Our research shows that people frequently engage with content on Facebook in the morning and the middle of the evening, probably when they’re commuting or procrastinating at the start of the workday and when they’re relaxing at home after dinnertime. Maybe everyone should be hard at work then, but who are we to judge? Most studies we consulted showed that Facebook usage and engagement peaks during early-to-mid-afternoon hours. Most of the research suggests that you’ll want to post to Facebook right before high noon and three in the afternoon. The best time to post on Facebook: 11 AM – 3 PMįacebook has roughly 2.963 billion monthly active users, so it’s a great place to get some eyeballs on your content.

What is the best time to post on Facebook?

Best time to post a reel on instagram